Missy Farren, Founder & CEO

With three decades of unparalleled experience working with clients spanning the globe, and managing teams stateside, Missy has created a highly sought-after, results-driven agency which mirrors her career in travel and consumer marketing. She holds a firm belief that strategy and vision are the backbone of every successful campaign. Missy always strives to make a meaningful difference for clients, and pushes the team to do so, as well, from promoting Shaun White to Colonial Williamsburg to the Cayman Islands. No stranger to problem-solving and quick thinking, Missy is an invaluable resource to clients during crises and strategic marketing planning.

Missy’s career experience spans resurrecting the Swatch brand to executing worldwide events. From Olympic campaigns (managing Burton’s presence at the '02, '06 and '10 Winter Games) to travel marketing for the finest destinations in the world (The Little Nell, Aspen; Disneyland’s 50th anniversary celebration; the Cayman Islands’ resurgence after Hurricane Ivan; Golden Door Spa’s collaboration with luxury Cunard vessels; the re-launch of Queen Elizabeth II), Missy is adept at putting clients on the map and influencing consumer decisions.

Today, she leads a team of dynamic, personable professionals who offer creative client services in an ever-evolving industry. She invests in her staff and their development as thoughtful marketers; keeps the agency on the forefront of emerging media; embraces and maximizes new technology and trends; and repeats her mantra that Every Action Matters.