Mfa’s two divisions - Lifestyle and Travel - work collectively so that clients have the benefit of fresh ideas, new media connections, and distinctive partnerships. Our goal is always to create alliances with companies whose brand personalities are similar to those of our clients, and to build programs that appeal to and grow key audiences. Each partnership is strategically evaluated and exceptionally executed ensuring the relationship is mutually beneficial and successful. We’ve had the opportunity to launch a skate camp in the Cayman Islands (Skate Cayman - headlined by Bucky Lasek, Chris Cole and Shaun White), create a Cayman Islands Sea School with SpongeBob SquarePants and land The Little Nell’s top chef on Top Chef. We’ve placed Burton Snowboards in Sports Illustrated’s enormously popular swimsuit issue, brought Jesse Williams (ABC’s Grey’s Anatomy), Mamie Gummer (HBO’s John Adams; ABC’s Off the Map) and Schwinn bikes to Colonial Williamsburg, taught snowboarders how to scuba dive and scuba divers how to ride.
Some more examples are outlined below:
C9 by Champion for Target / Brett Hoebel
Cayman Islands / Gatorade
Cayman Islands / FDNY
Cayman Islands / Fresh Air Fund
Cayman Islands / National Geographic Hands on Explorer Challenge
Cayman Islands / Nickelodeon
Cayman Islands / Shaun White Enterprises
Cayman Islands / Sports Illustrated Swimsuit / Taco Bell
Colonial Williamsburg / Jesse Williams (ABC actor)
Colonial Williamsburg / Mamie Gummer (ABC actor)
Colonial Williamsburg / Schwinn
FIJI Water with chefs and hotels (Nobu Matsuhisa, Charlie Trotter, Jean-Georges Vongerichten, The Four Seasons, The Ritz-Carlton, Trump International)
Global Surf Industries / SMASH Surf
Kidrobot / Burton
The Little Nell / Top Chef / Food & Wine’s Grow for Good Charity
Schwinn / Summer Sanders