Beach to Business: Mfa’s Summer Reads

July 26th 2016

Before the long days of summer slip all-too-quickly away, Mfa’s avid readers share some page-turning recommendations. Whether it be examining a new business perspective, honing in on an inspirational sports figure or escaping in a complete beach read, here’s what we’re relaxing and recharging with this summer.

The Perfume Collector, by Kathleen Tessaro: a recommendation from one of our biggest bookworms.

Small Giants, by Bo Burlingham: an interesting take on business strategy.

Shoe Dog, by Phil Knight: Nike founder’s memoir is inspiring.

Sweetbitter, by Stephanie Danler: the perfect commuter novel for our Union Square based staff, as it chronicles a year in the life of the restaurant industry, through the eyes of Union Square Café.

Harry Potter and the Cursed Child, by JK Rowling, John Tiffany and Jack Thorne: glowing reviews!

Culture Crash, by Scott Timberg: a serious look at the internet’s negative effect on some aspects of the arts and the cultural impact of losing record shops and book stores.

The Clasp, by Sloanne Crosley: a good mix of adventure and fun…perfect for weekends in the hammock.

Eligible, by Curtis Sittenfeld: the modern day retelling of Pride and Prejudice comes recommended by a few Mfa’ers. “Total beach read. Totally worth it.”

Surfer Magazine: we’re loving all of the east coast love in the newest issues.

Welcome to the Goddamn Ice Cube, by Blair Braverman: we can thank Outside Magazine for the recommendation of this arctic memoir from the female adventurer.

Year of Yes, by Shonda Rhimes: our way of coping with Shondaland’s summer hiatus.

The Night Circus, by Erin Morgenstern: an interesting circus fantasy tale that’s perfect for vacation.

The Bad Guys Won, by Jeff Pearlman: a classic read about the Boys of Summer…how fitting.

Happy reading!


Compiled by Laura Anderson

Laura re-joined the Mfa family after seven years with Target. As Executive Director of Strategy and Innovation, she brings her lifestyle marketing, Millennial communications, social media and content development expertise to Mfa’s diverse roster of partners, always tackling a challenge through the client’s point of view. Laura is proud to represent the Midwest, heading Mfa’s Milwaukee office. This year’s summer reading list is full of bridal magazines and Pinterest pages for her.

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